Curl La La – Defining Curl Custard
Great For
Kiss frizzy, hard-to-tame hair good-bye. The mega-moisture humectants in Curl La La give long-lasting bounce to curls, and shine and definition to spirals and coils.
What will it do for my hair?
Define your signature look by adding a little or a lot. Whatever your style, rest assure that it will be well-moisturized and soft to the touch, without caking or flaking. Use it as often as needed on wet or dry hair.
For Scrunchy, Tight Curls: apply generously to wet or dry hair and use a diffuser while scrunching style into place, or allowing to air dry.
For Elongated, Bouncy Curls or Spirals: apply to wet or dry hair, gently stretching curls with your fingers as you style, using a diffuser, hooded dryer or allowing to air dry. For Coils, Braid-Outs and Twists: apply a small amount to sections of wet or dry hair, roller/rod set, braid or twist each section. Sit under a hooded dryer or allow to completely air dry, then release each section, finger styling into place.
78 reviews for Curl La La – Defining Curl Custard
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anonymous –
As a biracial woman, finding a hair care product that moisturizes my curls without leaving them greasy or still frizzy, has been nearly impossible. I found with my first use of Aunt Jackie’s curl la la Creme that my hair was nourished and frizz-free. The first time I tried it, I used it on wet hair after a shower and my hair felt conditioned and healthy. The next day I applied the cream to my dry locks and was able to comb through my hair and wear my hair down without using any water. For anyone with curly, frizzy hair, this is an incredible feat. I typically must wash and condition my hair and style while wet in order to wear it down without frizz. Aunt Jackie’s hair cream allowed me to wake up in the morning apply the cream comb through and have beautiful soft bouncy curls. This product is a miracle and a game-changer for me. I would recommend to anyone with curls and frizz. Give it a try!
anonymous –
I love the way it smells. I love the moisture it give my hair but. Its curl power is horrible my hair is limp. My natural curls fall out. It leaves a residue. I have tried it both wet and dry. I tried it on my hair (3c) and my daughter aged six hair(4C) no better. Her hair gets slightly better results if I do a twist out or braid out but her natural curls fall out too..
anonymous –
Kiss frizzy , hard-to-tame hair good-bye . The mega -moisture humectants in Curl la la defining!!!
anonymous –
This product brings out my natural curls in my hair. I love it!!!! I will definitely be buying this product. This stuff smells so good too!!!!!!!!!
anonymous –
This product is good for my hair texture because I am natural and it helps with curls and to also make my hair lay down.
anonymous –
I used it as a Wash N Go this time … I just wet my hair this morning, raked it through, and used my Denman brush to work the curls. Gotta say that I love this much more than using Eco Styler Gel to define the curls. Absolutely love how moisturizing it is and my hair feels full and fluffy instead of a little hard and stiff. My hair is 100% natural and it’s amazing. Love that the big jar are only like $6-$7 at Walmart cause I’ll be buying more when I’m finished with this jar! Never letting this product go!!!
anonymous –
I actually really loved the Aunt Jackie’s Curl La La Curl Cream. It worked well no matter how much I used and a little went a long way. It truly made my curls look gorgeous. I love that it didn’t make my curls too heavy or drag them down. It actually out performed my usual curl creams. However… I did remove one star because it contains silicones.
anonymous –
Absolutely love this curl la la. It definitely does what it says it does. It makes my natural hair so soft and it doesn’t weigh it down. I noticed a change in my hair the first time I used it.
anonymous –
I recently put this on my one yr olds hair. She has natural curly hair. Her hair went from looking dull and a little bit of curls to tight shiny curls. I applied the curl pudding on dry hair so I’m going to wash her hair and see how it does on wet. It kept her hair soft shiny and curly. My boyfriend has very soft extra curly hair and I also tried it on him. It also made his hair curl up soft shiny and gave him that wet look without the hardness like moose does
anonymous –
I have long curly hair, and it’s far from easy to manage. What girl doesn’t want perfect curls without frizz, and lack of moisture? This first time I tried Aunt Jackies Curl La La I fell in love!! I’ve been using this custard everyday sometimes multiple times a day since I got it. My hair looks amazing, and has actually been improving health wise with every use. My husband was so impressed with the results that he’s now using it daily as well. One of the best parts about it is it works all day, and leaves your hair soft without any of that yucky build up or flakage. I wish this product had been around my whole life. Thank you Aunt Jackie!!
anonymous –
Muy bueno el producto, cumplió con mis expectativas lo seguiré comprando. Muy buena definición y textura realmente es un ex excelente producto. Muy buena calidad
anonymous –
I received a jar of Aunt Jackie’s Curl La La I did my usual wash and go twist out style and I loved it my curls were well defined and no residue was left after my hair dried,.
anonymous –
First let me thank you for the opportunity to experience your products.Aunt Jackie’s Curl la la Defining Curl Custard has a somewhat plesant smell with the consistency of custard,thus the name. My hair is naturally curly so this was perfect for defining my curls. It’s true that the curl custard define the curls as well as control frizz and managaebility? I feel it lacks the degree of shine mentioned in the description which is fine with me because I dislike the shiny ,oily look. Moisture doesn’t last very long,drying out my hair making it feel somewhat stiff. A quick spritz will rectify that minor problem activating the product bringing life once more to those beautiful curls.
anonymous –
I’m very pleasantly suprised at how wonderful Aunt Jackie’s Curl La La Defining Curl Custard is! It is undoubtedly a product that can be used on ALL types of hair, and the benifits are fantastic! Upon opening the generous sized jar, you find a light lavender cream that smells incredable! (Very fresh and not over powering). The cream doesn’t have the watery feel that lotions have, and not heavy like oil. It honestly feels like silk in your hands. It is very easy to use/control. You can easly use it all over, or just in select areas. I HIGHLY recommend this product for several reasons. Curl La La does EXACTLY what it says- defines your curls! Be it big loopy ringlets or tight curls, it helps maintain and control your tresses while giving your hair a beautiful healthy shine. It doesn’t weigh your hair down, or leave white flakes. I’m very suprised at how easily it washes out too. I haven’t had any issues with product build-up at all. If your hair gets frizzy, especially in summer humidity, this product is one that you absouletly NEED! Just a small amount will keep your hair free from that awful frizz all day! If your hair is dry from processing, coloring, or even too much time in the pool, Curl La La will bring your dry and damaged hair back to life! It has been a total life saver this summer with all the time we have spent in the pool. My daughter and I were waking around with straw for hair before using Curl La La. Again, I can’t stress enough how beneficial this product is for ALL hair types! I tried some on pin straight, heavy caucasian hair and it looked like she had just walked out of the salon. (She went and bought her own after!) My thick, long, wavy hair has never looked better. My daughters thick, long ringlets are shiny and bouncy again. My mother’s curly, frizzy, dry, processes hair looks fantastic, with her natural curls now in thier glory. And my besties thick, tight curls are silky and shiny! If you want great hair, you need this product!!
anonymous –
Love the smell and texture. Kept my curls hydrated all day long.i was surprised by how well it held my curls
anonymous –
I used this for all four of us, my three daughters and I. We all have thick hair. My oldest and I have a wave to our hair and on the frizzy side. My youngest has curly hair. Curl La La definitely controls the frizz and give a smooth look to our hair. A little bit goes a long way, but you could use more if you wanted a more wet look, especially with curly hair. Curl La La is now my official hair product for our frizz and curls.
anonymous –
I love the smell of this product is what I first noticed. I have used it for several days and it is light on my hair. Not hard like other products. It leaves my curls soft and bouncy. I highly recommend this product for girls with curls!
anonymous –
I used this just like I do any other brand, slightly damp hair, and worked all throughout my hair and pulled back in a ponytail. There was nothing different about this brand and actually the very inexpensive brand i normally use works better because it makes my hair wavy when pulled back and it smells better than this one also. Just to be fair I also used it with the hair down after washing it but it did not curl my hair as expected. I used this product with an open mind with the possibility of replacing my current brand but that will not be happening.
anonymous –
This is a great product that really worked well in my hair! It defined my curls and has a fantastic scent!
anonymous –
I used this product for a week and really liked the results! The product is thick, which is necessary for my type of hair. Its not full of fragrances and although thick, it applies evenly and lightly. There was no build-up of product and my hair looked great all day long (even with high humidity). I wasn’t aware of Curl La La, but will definitely be checking out their other products. The product size is great, especially since you don’t need very much of it. I highly recommend this product if you have naturally curly hair. The picture attached is what my hair looked like at the end of a very humid day. Still looking good!
anonymous –
I apply it right after I shower. I like the smell and the texture it leaves my hair feeling. I don’t care for the fact that my hair feels dirty faster.
anonymous –
I have two girls aged 9 and 11, they both are in love with curl la la and so am I. we all have extremely curly hair, we usually use mouse but it always leaves our hair stiff and flaky. this product not only delivered maximum hold but it was flowy and left absolutely no residue. We will be buying again and again.
anonymous –
I only recently started hearing about Aunt Jackie’s Curls & Coils Curl La La Defining Curl Custard and so when I received this sample I was excited. People on social media have been talking and recommending this product and so when I received it I was ready for some poppin’ curls. First off the consistency wasn’t bad at all and it smells really good. I really loved the smell. It was easy to apply and use. I applied the Curl La La and then braided my hair up for a couple days to get some nice tight coil curls and they turned off good. I might of used a little too much of the Curl La La but my hair absorbed it and my curls were nice. So I kind of did my own thing with it instead of the directions but it turned out great. I think this product is just as good as some other brands out there and would buy again in the future. I would recommend to others to use.
anonymous –
I applied the product generously to fresh for washed and conditioned hair. I divided each section, applying the custard root to tip. I let it air dry. Personally, I didn’t care for the smell of the product, also my front was still frizzy and even proofy in some areas which it normally is not. I also had a little more shrinkage than usual. The custard was also applied to my daughter’s hair and it left her hair full and dry. I think the formula should be changed to add more moisture. Maybe add more Shea Butter and cut the Olive oil. Also, change the scent, it’s not appealing. Would I buy this product for myself again? No. I might recommend the product based on the persons hair texture. I just think it is not a product for everyone.
anonymous –
I would absolutely use Curl la la again, it made my daughter’s hair manageable and easy to prep the night before. The smell is amazing as well, very fruity.
anonymous –
My daughter is biracial and it’s hard to find products that work for her. The Curl la la hair custurd helped define her curls and keep the frizz down in her hair. It wasn’t too heavy and it didn’t leave her hair greasy, like other products we’ve used. And she loves the smell. When she’s happy, we’re happy
anonymous –
Nice thick creamy and great smelling … it leaves my curls feeling soft and very defined it controls my frizzy hair, i’m in love with with Curl La La hair custard and it’s purple < 3 my favorite color 🙂
anonymous –
My daughter has really unmanageable and super frizzy hair no matter what we use on it. She tried this and is in love with it. Normally her hair gets frizzy and dry looking within an hour of showering. And the humidity makes it even worse. The picture is her 12 hours after showering during monsoon season. Not frizzy at all. Makes her hair look so beautiful and the smell is amazing. Definitely will be buying this for her from now on.
anonymous –
I used this several times straight out of the showering and washing my hair. It smells Devine, but I learned quickly that I should only use about a dime size on my hair, we live in Louisiana, the product combined with the atmosphere made beautiful curls, but by the end of the day my hair was very greasy and filmy looking.
anonymous –
I got this product for free to try and review. I was excited because I see this product everywhere, it’s cheaper than the products i currently use, and you get a lot for the price. I did a wash no go ( my regular style), washed with a non sulfate cleansing conditioner and used a deep conditioner, but I didn’t use a leave in because the directions on the product didn’t specify you had to use one, and I didn’t have the leave in from the product line. The product claims to give you elongated, frizz free, moisturized curls. It went on smooth, great slip, and it clumped the curls very well. I sat under a hooded dryer and it dried fairly quickly, like 45 minutes. After drying and letting my hair cool down, i broke the cast with a little peppermint oil and the praying hands method. At night I would loosely tie down my hair and put on a silk bonnet, same as I always do. For the first two days the definition and moisture were great. Then it rained the rest of the week and was humid….and that ruined it. It did not hold up well, it got frizzy, it the curls shrank to oblivion. I tried to stretch it for 3 more days ( usually I can get 7 days out of my wash n go, even in humid weather) but it took a lot of refreshing like curl by curl and pinning it up to hide the parts that just didn’t want to conform. I suspect it’s due to the ingredients; they were another con for me. I like more natural, organic ingredients, but I know that means the price would need to go higher. Toward day 5 my hair felt really dry at the ends. I was disappointed. I really wanted to like and use this product regularly. I won’t be repurchasing. I added pictures of my hair after application, after drying, and day 2.
anonymous –
I love how it llaves my curls Ive gotten so many compliments on how healthy and good my hair looks. My best friend started using it because of it! I recommend this product!
anonymous –
I really love this curl custard. It works for my whole family and it smells divine. I will be purchasing this again soon before we run out!
anonymous –
Despite the fact that the product came to me broken I could try the product, I loved the smell of the product and how alive and natural my hair looked, my curls looked natral and great. My curls were no longer the same due to the constant use of hair dryers and irons, definitely this has become an essential in my life, I already asked in amazon to fall in love with him.
anonymous –
The product has a nice fragrance when applying the product. The curls are more defined after applying this product to the hair. It has a nice creamy consistency and goes on smoothly. It can work on different hair styles.
anonymous –
Where has this product been all my life!! I have extremely curly hair and I have searched high and low for a product that maintained moisture, held my curls ad got rid of frizz and I was blown away that Curl La La was able to do all of this and not leave my hair feeing weighed down or gunky with product. After the first week of using Curl La La I received so many compliments on how great my curls looked and my husband can’t stop smelling my hair whenever I am near.
anonymous –
The smell alone had me sold. But the definition and softness of my curls was unreal. The only thingood I noticed was without a setting spray the humidity stole my curls.
anonymous –
I tried a free sample of Aunt Jackie’s Curl La La. I absolutely loved Aunt Jackie’s Curl La La custard! My curls were soft and manageable without feeling sticky or glued down. Works really great and smells really good too without weighing your hair down. I will definitely be buying this product.
anonymous –
I have been looking for the right product for my curls for so long so when I got a chance to use this CURL LA LA I couldn’t believe how it worked I washed and conditioned my hair like normal and then I used the curl la la on my hair it worked wonderfully on my hair I want to thank AUNT JACKIES for creating a product for all women.
anonymous –
I’ve tried countless products through the years. This is absolutely amazing at holding the curl and my hair feels so soft. I’m hooked! I put a small amount on while my hair is still wet. I also use it as a refresher when I’ve slept on my hair overnight. I wet my hair a little and put some more curl la la and my hair looks just washed fresh, still soft and holds the curls so well.
anonymous –
This was my first time trying (and hearing of) Aunt Jackie’s Curl La La – Defining Curl Custard. Taking a first look at it, the product is a light purple color with the texture of lotion and a sweet fruity smell to it. I used this after washing and conditioning my hair (naturally curly) while still damp. After allowing it to air dry (which it took awhile to do) my hair was left moisturized, had a shine to it and there was no flaking or left behind residue. The curls were acceptable and lasted a while after the first use but I feel i need to keep using the product to see if I would buy it or recommend it.
anonymous –
I really loved this product! I have waist length hair and with multiple degrees curls from medium to big to even just wavy hair. And since I live in Houston, TX the weather here is not nice to curly hair. The humidity helps to further frizz up my hair. I don’t normally apply heat to my hair, I like to air dry and I have tried other leave in conditioners before and I have had good results at first but then it seems as if my hair gets “used” to it and it doesn’t work the same. And it was so good that, for those that have curly hair know, the next day the curls were still there. All I needed was a little spritz of water and I was ready to go (pictures included). As a plus I was able to braid my sons hair and keep the fly-aways at bay. His hair is also curly and very long (picture included). I have never cut it. The product works as said. Good for braids, curls of all levels, and even to moisturize fairly straight hair before blow drying. ( picture included) ***Tried my best not to show faces***
charlena –
Your Curla La La is amazing! My hair feels like its done a 360 after applying this product when my hair is wet. I’m not big on diffusing my hair and really enjoy how my hair reacts to the products once it’s dry.
_leasie –
I love all of Aunt Jackie’s product. It was extremely difficult for me to find hair products to work good on my hair. I even go to local beauty supply stores to make sure they have your products and I tell them about the new products also. The Curl La La is my favorite because I use it daily. My curls are so define! I’ve never used a product that good on my hair. I love the way it makes my hair feel! Thank you for your amazing products!
anch_b30 –
I love love love this product, have been using it for about a year now and it never dissapoints. I absolutely love the “Dont Shrink flaxseed gel’ also.
sadditykitty4 –
The Curl La La is the best product for my two strand twist I live by this. My twist out last forever. Because of this product It has made it extremely easy for me to embrace my Natural Hair
JailynGlass –
Curl Lala leaves my hair super curly, defined, soft, and moisturized for days. I love its smell, definition, and price.
slimm_shaydee –
THEE only product that makes my curls pop especially without having to use a mixture of products. It makes it shine, the curls are defined and I can get a good 4 day stretch with a wash and go. I get definition that even shows in pictures, usually pictures don’t do my hair any justice. I always recommend this to people without them even asking lol! It’s just hard to come by in Rhode Island. I absolutely love it!!! 🙂
Talana_Poisson –
I would highly recommend this product because from the first time I started using it I noticed a difference in the way my hair curled. I never looked after my hair and constantly ironed it and as a result of that it became heat damage, but with the use of this product I was able to allow my hair to go back to its natural form. It’s easy to use, smells amazing, leaves my hair feeling soft, curls tamed and allows my hair to look healthy.
Tomy_____ –
I loved curl la la because when I use my hair looks different, I use at first time at my country ( Angola) when I went to USA I used more and loved.
My hair have more volume and curls, I just loved and can’t leave without.
Lasonda_who_loves_god –
I absolutely love this product it is so amazing it smells so good and it gives me really good moisture and detention let me tell you i love this product so much that i bought the 9oz no this product is everything i had to upgrade to the 15oz that’s how much i love this brand nothing ive tried compairs to this and i love the price great great curly hair care line
nerukarose –
I live using aunt Jackie’s coils and curls it curls my hair so nicely without too much stickiness and messiness that I get from other curly products that I have tried.
pebblesrock90 –
I’ve been using Aunt Jackie’s Curl LaLa for years!!! My mom introduced me to it after she received a sample packet at a church conference and I’ve been using it ever since. It defines and holds my curls for days! I love it because it doesn’t flake and works perfectly with my multiple hair textures (3C & 4A).
Mr_arthur2 –
It life in ah bottle, it make my curl pop and look juicy ?? love your products
Trenace77 –
It defines my natural curl pattern.
Believeamazing –
I love it! It makes my hair so moist and super defined curls.no frizz anywhere to be found.
Francy Lawrence –
I just started to seriously take care of my natural 4c hair 2 weeks ago, and i bought aunt jackies products, and my favorite was the curl la la, it was amaizing, i loved what it did to my hair, no flakes, cute curls and i totally smell good, I’m going to be embracing my natural look for a long, long time, all thanks to aunt jackie’s products ?.
Titin_Fona –
Curl la la
Sneakhercurlz –
I love how it doesn’t weight down my curls and they make them POP
imcnne –
Curlala has been my curly hair product since the first time using it. Curlala makes my hair super defined. I never knew that I had such beautiful curls after treating them so bad with bad products. What I also like about curlala is how it clumps my hair together, leaved my hair soft and how it makes my hair smell!
Bernalee13 –
It makes my curles soft and smells divine!!!!!!!!!! Im totaly obssesed with it love all your products.
keenanbowes_ –
Not only does Aunt Jackie’s curl la la leave my curls soft, bouncy and defined (not to mentioned well moisturised when used after Aunt Jackie’s leave-in-conditioner) but it also smells very nice and gets me lots of compliments.
Lolkarmenbye or karmen4real –
This stuff literally feels amazing on my type 4 hair.! Since i’ve been using it, my curls have lasted through the week longer that they usually did ( usually they Frizzell up and I was fine with it) great product
Chechi23 –
Curl Boss makes my curls so defined and beautiful. It doesn’t weigh my hair down and leaves beautiful soft, bouncy curls.
Bymeemma –
Smells delicious feels soft and is not heavy on your hair!!!
Curlygirllachelle –
My sister talked me into trying it and I’ve gone through 4 hard straight. It’s affordable & CONSISTENT which is hard to find. It’s definitely a staple. I’m looking forward to trying out your other products!
mrs_tiffanyevans –
I love using Curl La La on my twist out. I normally don’t have holy grails, but guuuuuuurrrrrrl, this cream made me order the Moisture Intensive Leave-in Conditioner on Amazon. The smell of the products are amazing.
jayda.jp –
The hair cream is the best I’ve ever used. It moisturises your hair and leaves it looking beautiful , curly and flawless.
_nombuso_s_jiyane –
I love this product. I have 4c natural with coils for daaays and coarse hair so any 4c hair girl would understand the struggle with getting the right products for my hair. I started using this product and it moisturizes my hair , smells amazing, is healthier than most products on the market. I just love this brand so much, very good quality and great smelling products! Clicks should offer more of Aunt Jackie’s products.
Araiza.aa –
I Am only one year Natural. I Used your Curl la la product and my curls were popped???
_nombuso_s_jiyane –
I love this product so so much. I never thought it can leave my 4c hair feeling moisturized and manageable with a bit of shine. I also love how my twist turned out too
Its_tyler_thou –
It worked sooo amazingly !!
for the September holidays i went overseas and my hair was just in curls!!
But when i arrivied at the airport in bali where our next vacation was , they took my curling cream away from me because it wasnt in my bug suit case cause you’re usually not allowed over 100ml in your carry bag , i was soo sad , i was cryingg soo much that day and then i was with no lovely curls for a week in bali , now i’m back how and i see this , i’m hop to win soo badly , thank you AuntieJackie for your amazing curl creams !!❤️❤️❤️❤️ I hope i win , please pick me????
@lesedijeremias –
My hair just went from dry to manageable,soft and hydrated curl ever. The cream’s smell is to die for. I love it.
Morgan –
All I have to say is yes, Yes, & YES!!! After almost giving up on my nature hair journey that I have only been in for about a half of a year and almost getting a texturizer I finally found the product for me. It smells great, lightweight and the Curl La La mixed with the “Aunt Jackie’s detangler conditioner “ allows me to rake my fingers though my hair and comb it with ease. It enhances my curls without weighing them down. As long as products remain available, I will be buying them.
Chloe Castleberry (store manager) –
Morgan, that is wonderful to hear! The path to becoming a Naturalnista is not always a quick and easy one. It sometimes takes a little while to figure out what products work best for you. We at AJ are super excited to know you have found our products to be exciting and works great for you as you continue on your journey. We girls do get excited about our curls! Keep us posted. Signed, Your Curlfriend on the AJ end!
Maria –
I have been using this custard for over 2 years now, and it is my go-to at times, whether I’m in a hurry or taking my sweet time, it never fails me and it leaves my curls beautifully without any frizz. Definitely will continue purchasing until the day I die!
tstreet –
My hair loves it! I recently went natural and found naturally curly hair frizzy and hard to manage. Curl la la defines and moisturizes my curls. Will continue to buy.
Chloe Castleberry (store manager) –
That is so great to hear! We are happy to know that Curl la la is working for you. It is one of our originals and always becomes a staple in most naturalnista’s arsenal of hair products. It never disappoints. Welcome to the Aunt Jackie’s Curl Clique!
Sarah Brownhill –
I’ve bought a few now after reading the reviews and I can honestly say my hairs never been so curly! I absolutely love it
Chloe Castleberry (store manager) –
Hi Sarah. That is absolutely wonderful to hear! We girls love our curls and when we find a product that works, it’s always a win for us! Glad you love AJ!
Gcina –
This is my go-to sealant cream as it leaves my hair soft and moistured.
Jazz Sessions –
First time using Aunt Jackie’s “Curl La La,” and I am in love. I finger coiled my hair with the product going section by section and diffused my hair on cool-setting. My 3B3C hair has no frizz, and I’m surprised in this humid Memphis weather that my hair hasn’t poofed up. I highly recommend this product to my thick hair girlies.